Confidence while speaking on video is what will help sell your service, product or idea. Sounds simple enough right? a no brainer? But you would be amazed at how that little piece of plastic and glass otherwise known as a camera can just make peoples self confidence crumble when we get rolling in studio.
So here you are with a great idea or service that you know will change lives. You can speak to a room off the cuff no problem, or you may even speak on stages to massive crowds selling, but if you can’t stand and deliver to a camera you are missing out on a massive amount of exposure.
The first step to start taking advantage of all this affordable camera technology is to get over the nerves, and the best way to get over the nerves is to practice, practice, practice. It is that simple, turn on that flipcam or Iphone/Droid and just start shooting. You can talk about a quick mindset trick for the day or a health tip from the grocery store. It can even be a memorized script, or it can just be you at your computer giving a forty-five minute seminar. It really does not matter what you shoot just as long as you are getting your feet wet.
Once you have shot your video take it home and then watch it, watch it two or three times. Really pay attention to your mannerisms and notice any undesirable ticks. So that way you can go into the next shooting situation more educated on how you carry yourself and how you speak. It is amazing what you can take away when you study yourself. Just like public speakers recommend talking into a mirror, studying yourself on video will reap the same benefits.
Another great facet of shooting your own home stuff is that you don’t have to show it! you can shoot four or five videos in one day and just post one of them, or none of them. Just don’t get to hung up on perfection, remember eighty percent is generally good enough and people will be more focused on your message then on how your hair is looking.
Video whether high end and fancy(like we do at HYS Studios) or you just shooting from your home office on an Iphone is important to your business in so many ways. So don’t be afraid to be your own spokesperson and let people hear your voice, it can create huge ripples for your business.
-Wesley Houdyshell, Studio Manager