I had a great week with friends in Charleston. Brunch at one of the new top restaurants in the country – Husk; historic carriage ride; shopping; and back home for oysters – LOTS of them!

Then a week of VIP Days – which I just love and adore – really! The ability to create a strategy in a short amount of time is the entrepreneurial dream. It allows you to run not walk. Go further faster. 

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Remember when Sally Field won the Oscar and squealed, “You like me. You really like me?”

Truth: Many of you are doing that in your business. Maybe it happens when you get a client; maybe at networking groups; in your Master Minds; or even in your marketing copy.

You want to be liked.
You need to be liked.

And it is keeping you broke.

I have long said I do what I do to make a difference, not to make friends and it has allowed me to be unattached to the outcomes. Martha Beck (the very wise life coach for O) says, “I love you, but I don’t care what you do.”

Brilliant!

The moment I care what you do, or I care if you like me, growth ends. You see to truly make a difference and be of service you have to be clear that the work is more important than the attention. Here is a fast track to focusing on what matters so you can make more money.

1) Get out of high school. I know it sucked for lots of people, but it is over. This is business and no one is running for prom queen. We are running for profits. The need to be the most popular might get you invited to parties, but it won’t get you rich. Time and energy in this area forces you to make bad decisions because you are in protection mode and not progress mode.

2) Be a bitch or bastard or blowhard or whatever. If you have something to say — dammit say it! Even if you think saying it will make you come off as one of those dreaded B words. Own your point of view and be willing to piss people off to have your message heard. AND you are smart — you know the difference. I don’t mean to wander around and be a bully; I mean stop caring whose feathers you might ruffle. Share you point of view!

3) Don’t get your love from your business. If you are doing what you are doing and wanting attention or fame. STOP. Just stop. You are going to be miserable or you already are miserable. Your business cannot fulfill your emptiness. It cannot give you enough attention to feel whole or special. It can bring you joy, light, or purpose, but not love.

I know for some of you this is going to feel harsh and it will feel how it feels. I don’t care what you think of me. I don’t need you to like me. I don’t need any new friends. If you do like me and we become friends — terrific. But I am not needing it or looking for it. I love you, but I do not care what you do. I will support you. I will help you. I will love you, but the moment I attach my needs of love or acceptance on you I have failed you.

Take a moment of truth — do you need people to like you? There is your money block. On the other side is freedom.

When a good friend we truly care about, makes the same damaging mistake over and over, do we just smile at them and say, “Its OK! Go ahead and keep messing up your life?” NO! We confront them with their folly so they can change.

So why are we still tolerating a coaching industry where a majority of folks barely scrape by? Why is no one confronting the industry on its wretched record of failure?

Well … somebody FINALLY is! Watch the video. And leave your comments below. I simply can’t stand by as things continue. Can you?

I know this always gets a big laugh.

But I am deadly serious:  Are you a H.O. (Hobbyist Owner) or a B.O. (Business Owner)? Business is about one thing and one thing only:  Profit. Yep, you also want to create massive change. But you can’t do that unless you can keep the doors open.

Because this question is at the very heart of so many business struggles, you should take 30 seconds and check out this powerful article just published on the She Knows Living website.

And you will find five on-target, dead honest secrets to insure you end up on the right side of this question.

www.HelpMorePeople.com/minicourse.htm

People ask me all the time, “How do I know if you’re the right coach for me, and if you’re not, how would I go about finding someone?” I have no difficulty answering this question honestly because I feel very strongly that there truly is no competition.

There are three important pieces when finding the right business coach, teacher, or mentor for you:

1.)  You have to be in alignment with the person’s message. Does the way they market, the way they present themselves, and the way they speak feel right for you and feel right to you?

2.)  Make sure they seem like they have a systematic approach. For instance, I have the Help More People system. They should have some kind of step-by-step process or series of criteria used to help their clients get from where they are to where they want to go.

3.)  The third piece is – and this is the piece that makes some people a little squeamish, but I just want to be honest about it – you need to make sure that the person has made a significant amount of money beyond what your money goal is.

If your goal this year is to make six figures, you want to make sure that person has proven themselves to make at least $400,000, for example.

The numbers may be different in your situation, but my point is that there are a lot of wonderful people out there who have the best of intentions, who are calling themselves marketing and business coaches, but frankly they haven’t even filled their own practices.

So again, here are the three important elements to look for when choosing a business coach:

-  Be sure that they’re in alignment with your heart and with your message.

-  They should have a systematic approach to marketing and business.

-  That they monetarily have gone past where you want to be.

If you’re wondering how to get this information before hiring someone… ask them! It sounds a little bit scary but it’s true.

You should also keep these three elements in mind when you’re considering whose advice to follow, even if you’re not working with them directly.

I always choose about three people to follow at any given time, and I let everything else go into a filter that when I have a chance or I have time then I will then catch up on it.

So instead of being subscribed to 20-30 different ezines (which can make your life very difficult), only subscribe to people who fit the three criteria I outline and unsubscribe or filter out everything else.

If you are a business or marketing coach, remember to evaluate your own approach from the perspective of your clients through these criteria as well. The people who need you most (your clients) should be able to see that you are a good fit for them based on these same three important pieces as well.

I’d like to invite you to learn how to help more people, make more money and enjoy more freedom with the free 5-day mini course, “Awakening Your Authentic Entrepreneur,” at http://www.helpmorepeople.com/minicourse.htm

Find a Business Coach: 3 Steps to Choosing the Right One for You [ 2:56 ] Play Now | Play in Popup | Download

Find a Business Coach: 3 Steps to Choosing the Right One for You [ 2:56 ] Download