Are you trying to work with everyone?
It’s all the rage- start a business and then do everything for everyone so you can get every possible client or dollar! Take it from me- It’s exhausting….it has taken me a while to realize I work with entrepreneurs and entrepreneurial spirits (those that might have a job, but are their own boss!)
It doesn’t give you expert status or credibility to try to be a jack of all trades…it really makes you a master of none.
“Your mission is where the world’s deepest hunger and your heart’s greatest gladness intersect.”
Richard Bolles
Same for your niche. Wouldn’t it be a relief to let go of those clients, ideas, responsibilities that don’t just float your boat? Take a deep breath. Make a list of what you know isn’t truly your heart’s desire. What’s left? There’s your niche, folks!
Let the rest go! Really ! Let it go. Let em go.
Ahhhh. Feel the freedom,
Suzanne
Love This Post? Read More Like This One!
- Why Niching Doesn’t Work for Most Helping Professionals
- Niche Marketing: Introducing a Different Way to Identify Who You Serve in the Marketplace
- Solopreneurs: Introducing a Different Way to Identify Who You Serve in the Marketplace
- Entrepreneurial Mindset for Coaches – Pinpoint the Right Group of People to Work With
- Starting Your Own Coaching Business – Start with Telling Your Story
COMMENTS AND OPINIONS:
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Sep 03, 2011 at 10:49
I needed this today….it’s so easy to forget this lesson and go off and try to help everyone and be everything to everyone. I’m posting this reminder on my wall. Thanks Suzanne!



